The Message from the EU FP7 Project "Trafoon" Tradition to or for Innovation: Is This Achievable?

Raspor, Peter and Pešić, Mirjana B. and Nedović, Viktor and Petrović, Tanja and Cerović, Radosav and Kutlača, Đuro and Štrbac, Dijana and Smole Moina, Sonja (2016) The Message from the EU FP7 Project "Trafoon" Tradition to or for Innovation: Is This Achievable? In: III International Congress "Food Technology, Quality and Safety", Novi Sad, 25-27th October 2016. Institute of Food Technology, Novi Sad, pp. 662-666. ISBN 978-86-7994-050-6

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Abstract

The project TRAFOON, »Traditional Food Network to Improve the Transfer of Knowledge for Innovation« is a 3-years 7FP EU project for improving the transfer of knowledge for innovation in the field of traditional foods, especially in small and medium enterprises (SMEs). One of the first tasks of the project partners was to prepare the inventory of needs of national SMEs, which are active in production, processing and marketing of specific groups of products in the partner countries. Unified questionnaire was addressed to the producers of traditional products from buckwheat, plum and raspberry production chain which were selected as a good case of innovative challenges for combining tradition and innovation for sustainable development of entrepreneurship in the field of traditional foods. The analysis of the data collected about primary materials production, R&D activities, processing, packaging, health aspects, marketing and others was done on the principles of SWOT analysis to support traditional food SMEs, and will interlink researchers, knowledge transfer agents, and SME associations in 14 European countries to foster the transfer of sustainable innovation and entrepreneurship in the sector of traditional foods for the benefit of the regions of Europe and the European consumers.

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